- generate_placeholder_images=false — no AI placeholder PNGs generated.
placeholder_pathis omitted from all shots. - Gallery asset set: theme.json notes that NHC Select gallery images are currently named
mattress_1-4.png(generic, possibly provisional). Confirm final imagery assets replace these before prototype build. - Cert logos (decorative): trust-strip.cert-logo-row and certifications.cert-detail-list are marked decorative (alt_text='') because certification names are conveyed by adjacent visible text. If logos render WITHOUT text labels, switch to descriptive alt text.
- Cross-section diagram labels MUST use only brief.claims[].allowed_copy. Any label referencing 'organic', 'GOTS', 'RWS', 'GOLS', or manufacturing location is a critical brand violation — verify before production.
- Comparison tier card consistency: all three product images must use consistent background tone and lighting. If existing CDN assets (NaturalHarmonyEssentia.png, NaturalHarmonyReserve.png) use different backgrounds, a re-shoot is required.
- Sleep-bundle toggle tile images: remove any GOLS/GOTS/RWS badge overlays from cross-sell product tile images — these would bleed organic framing onto the NHC PDP surface.
- sleep-trial-and-warranty.supporting-image is optional per wireframe — prototype-builder should gate rendering on asset availability.
- Brand color check: no shot prescribes #585048 as a set/wall/band fill; no shot prescribes #3A4F3C as a dominant set color. Both confirmed absent from brand_consistency_notes as fill/background colors.
Photography Brief
mixed Inherited from theme.json photography.treatment — matches the product's studio+lifestyle hybrid approach.
Product-led with close material detail — mattress cross-section layers, Velura knit cover texture (TENCEL™ and cashmere infused), Airelle Natural Wool Comfort Layer, Reinforced Edge Zone coils. Bedroom lifestyle context is secondary. Cross-sell and comparison imagery uses clean still-life with consistent neutral background.
Natural side light at late-afternoon temperature (~3000 K), gentle shadow falloff across the mattress surface. Bedroom shots: warm lamp-adjacent fill (~2800–3200 K) to evoke a lived-in evening register — leather, linen, candlelight vocabulary. Never institutional fluorescent. Close material details: controlled directional softbox at ~3200 K replicating window-adjacent north light, reveals texture depth without hot spots.
- No #585048 as a hero, wall, or band background fill — announcement-bar warm-gray only
- No #3A4F3C as a dominant set color or wall fill — hover/active state only
- No overhead flat-lay studio shots
- No cool-tone fluorescent or blue-tinted lighting
- No model facing camera in hero or primary gallery image
- No organic certification badge props (no GOLS, GOTS, RWS logos in lifestyle set dressing)
- No manufacturing-location identifiers — no 'Made in UAE' packaging, no factory-floor context, no Sharjah locale
- No invented brand names or proprietary tech labels in any diagram overlay
- No synthetic or white-seamless studio backgrounds for lifestyle shots
- No competing brand products or logos in any frame
- No pure-white or cool-gray sterile room set dressing
Shot List — 14 shots
gallery.main-image
hero
1:1
Natural Harmony Select mattress, front-three-quarter angle on a neutral warm-gray linen-draped surface, 30 cm profile clearly visible, Velura knit cover texture readable at this distance. No person in frame. Clean interior background in cream-warm (#fff9f5-adjacent) tones.
Brand consistency: Background and surface tones anchor to #fff9f5 cream-warm and #efefe5 surface palette from theme.json. No #585048 anywhere in frame. The mattress Velura cover in its natural off-white/oat tone reads as the hero surface.
gallery.lifestyle-shot
lifestyle
1:1
Bedroom scene: Natural Harmony Select mattress dressed in undyed linen bedding, warm-lamp side light, timber bed frame or raw-wood surface. Morning or late-evening register. No visible person required; if present, back-of-body in relaxed repose, face away from camera.
Brand consistency: Scene palette: #fff9f5 cream linens, #efefe5 surface, warm timber suggesting #54412f canonical brown warmth (evening/family surface). No #585048 wall color, no #3A4F3C set dressing.
gallery.cross-section-diagram
diagram
4:3
Edge-on mattress cross-section showing four verified material layers with label callout lines: (1) Velura knit cover — TENCEL™ and cashmere infused; (2) Airelle Natural Wool Comfort Layer; (3) Cushioning Comfort Layer; (4) Individually Pocketed Spring Core with Reinforced Edge Zone rows. The perimeter rows are visible at the edge as a distinct reinforced band. No foam-encased edge visible.
Brand consistency / CRITICAL: Labels MUST use only brief.claims[].allowed_copy. No 'organic', 'GOTS', 'RWS', 'GOLS', or manufacturing-location language in any label. Overlay background: #ffffff or #efefe5. Labels in IveMode ≥14 px, #191919.
gallery.material-detail
detail
1:1
Macro tight crop of the Velura knit cover fabric (TENCEL™ and cashmere infused), shot edge-on or from slight above to show the knit weave structure, textile depth, and soft-rib texture. Alternatively: the Reinforced Edge Zone coils at the mattress edge, showing the dual-row geometry without foam encasing.
Brand consistency: Fabric tone should read as warm-cream, aligning with #fff9f5 / #efefe5 surface palette. No color correction toward cool-gray or blue.
buy-box.sleep-bundle-toggle
studio
1:1
Three cross-sell product tiles for the Sleep Bundle toggle strip: (a) Organic Cotton Bedding Bundle — folded bedding set on neutral surface; (b) ActivChill Mattress Protector — flat-lay or slight angle on white/cream background; (c) Organic Latex Pillow — side-on profile on linen-draped surface. Each shot is a clean still-life, consistent warm-neutral background, consistent lighting.
Brand consistency: Background: #ffffff or #fff9f5. Cross-sell SKUs belong to Organic Collection — legitimate. However, product tile images must NOT carry GOLS/GOTS/RWS badge overlays (would bleed organic framing onto NHC PDP surface).
trust-strip.cert-logo-row
badge
1:1
decorative
Five certification badge logos in NHC-approved order: (1) CertiPUR, (2) B Corp, (3) Land to Market, (4) FernMark, (5) OEKO-TEX Standard 100. Each badge at official proportions, monochrome or full-color per cert body guidelines, on transparent or #ffffff background. Max 80 px wide each.
Brand consistency / CRITICAL: NHC cert set ONLY. No RWS, GOTS, GOLS logos. Must replace any live GOTS/RWS assets in the CDN per audit-02 correction. B Corp / Land to Market / FernMark are supplier-level (Wisewool/Airelle) — adjacent copy must attribute them accordingly.
materials-breakdown.layer-cards
detail
4:3
Four material-layer card images: Card 1 — Individually Pocketed Spring Core coil array, side-on or three-quarter, showing individually wrapped pocket springs and Reinforced Edge Zone rows; Card 2 — Airelle Natural Wool, loose or compressed, natural fibre texture on warm-neutral background; Card 3 — Cushioning Comfort Layer slice, showing cellular foam structure; Card 4 — Velura knit cover fabric swatch, slightly draped to show TENCEL™ and cashmere infused knit structure.
Brand consistency: All four images lit consistently at 3000–3200 K, soft directional light from same angle. Background: #efefe5 surface or #fff9f5 cream-warm. No 'organic' props or label overlays. Spring card: warm-steel, not chrome-cold. Wool card: natural oat/cream, not bleached-white.
comparison-table.tier-card-essentia
studio
1:1
Natural Harmony Essentia mattress, clean front-three-quarter still-life on warm-neutral background, 27 cm profile visible, consistent with Select and Reserve card imagery. No model, no bedroom context — product-comparison card image that must be visually consistent across all three tier cards.
Brand consistency: Background: #ffffff or #efefe5 surface. Lighting identical to Select and Reserve cards — soft directional, 3000–3200 K. No #537156 highlight border on Essentia card (reserved for Select current-product marker).
comparison-table.tier-card-select
studio
1:1
Natural Harmony Select mattress, clean front-three-quarter still-life on warm-neutral background, 30 cm profile visible — the current PDP product. The 'NOW VIEWING' badge and #537156 accent border are design overlays, not photographic elements. Visual treatment identical to Essentia and Reserve cards.
Brand consistency: Background: #ffffff or #efefe5 surface. Product image does not carry any color treatment — the #537156 accent border is a CSS overlay. No #585048 or #3A4F3C as background fills.
comparison-table.tier-card-reserve
studio
1:1
Natural Harmony Reserve mattress, clean front-three-quarter still-life on warm-neutral background, 35 cm Euro-top profile clearly visible, consistent with Essentia and Select card imagery. The Reserve's greater height and Euro-top silhouette are distinguishably taller than the 30 cm Select.
Brand consistency: Background: #ffffff or #efefe5 surface. The #54412f canonical warm brown is the CTA accent for the Reserve card (Signature-Collection convention per brand_color_usage_notes) — design overlay only, not a photographic backdrop. Product image background remains neutral.
certifications.cert-detail-list
badge
1:1
decorative
Five certification badge logos at larger resolution than the trust-strip row, in NHC-approved order: (1) CertiPUR, (2) B Corp, (3) Land to Market, (4) FernMark, (5) OEKO-TEX Standard 100. Each badge at full-color official artwork, on transparent or #ffffff background, ≥200 px wide for this section's display size.
Brand consistency / CRITICAL: Same NHC-approved cert set as trust-strip. No RWS, GOTS, GOLS. B Corp / Land to Market / FernMark attributed to Wisewool in adjacent copy — not claimed as product-level certifications.
sleep-trial-and-warranty.supporting-image
lifestyle
4:3
optional
Bedroom or unboxing-adjacent scene conveying calm confidence and risk-free comfort. Suggested: a neatly dressed bed with the Natural Harmony Select mattress partially unwrapped or fully made-up in cream linen, warm morning light from a window, no clutter. Evokes 'bring it home, trust the rest' without superlatives.
Brand consistency: Scene palette: #fff9f5 cream linens, warm-timber accents suggesting #54412f canonical brown warmth. No #585048 wall color. No dark-green (#3A4F3C) plant props or styling. No warranty certificates or packaging labels visible in frame.
faq.supporting-image
lifestyle
4:3
Image-with-faq left half: Natural Harmony Select mattress corner shown edge-on with the Reinforced Edge Zone visible, or a bedroom scene with natural light suggesting breathability and comfort. Warm, calm, non-superlative. Complements the FAQ topic range (sleep position, Gulf-climate breathability, care, sizing).
Brand consistency: Scene palette anchored to #efefe5 surface and #fff9f5 cream-warm. No certification badge props visible in shot. No manufacturing-location identifiers. Background walls: warm-neutral, not #585048.
related-products.product-card-rail
studio
1:1
Three to four product card images for the cross-sell rail: NHC Organic Latex Pillow, ActivChill Mattress Protector, Organic Cotton Bedding Bundle, and/or another Huxberry accessory. Each is a clean still-life on warm-neutral background (#ffffff or #fff9f5), consistent lighting and framing. Products fill 70–80% of the 1:1 frame.
Brand consistency: Background: #ffffff or #fff9f5. Consistent lighting temperature (3000–3200 K) across all cards. No GOLS/GOTS/RWS badge overlays on product tile images (would bleed organic framing onto NHC page surface).
Alt-Text Canon — 14 entries
| Section | Slot | Alt Text | Decorative |
|---|---|---|---|
| gallery | main-image | Natural Harmony Select mattress, 30 cm profile, Velura knit cover, front-three-quarter view on neutral linen surface | — |
| gallery | lifestyle-shot | Natural Harmony Select mattress dressed in linen bedding in a warmly lit minimal bedroom | — |
| gallery | cross-section-diagram | Labeled cross-section: Velura knit cover, Airelle Natural Wool Comfort Layer, Cushioning Comfort Layer, Individually Pocketed Spring Core with Reinforced Edge Zone | — |
| gallery | material-detail | Macro close-up of Velura knit cover — TENCEL™ and cashmere infused, showing the woven textile structure | — |
| buy-box | sleep-bundle-toggle | Sleep Bundle cross-sell products: Organic Cotton Bedding Bundle, ActivChill Mattress Protector, and Organic Latex Pillow | — |
| trust-strip | cert-logo-row | (empty — decorative) | yes |
| materials-breakdown | layer-cards | Natural Harmony Select material layers: Individually Pocketed Spring Core, Airelle Natural Wool Comfort Layer, Cushioning Comfort Layer, and Velura knit cover — TENCEL™ and cashmere infused | — |
| comparison-table | tier-card-essentia | Natural Harmony Essentia mattress, 27 cm height, front-three-quarter view for range comparison | — |
| comparison-table | tier-card-select | Natural Harmony Select mattress, 30 cm height, current product, front-three-quarter view for range comparison | — |
| comparison-table | tier-card-reserve | Natural Harmony Reserve mattress, 35 cm Euro-top profile, front-three-quarter view for range comparison | — |
| certifications | cert-detail-list | (empty — decorative) | yes |
| sleep-trial-and-warranty | supporting-image | Warmly lit bedroom with Natural Harmony Select mattress dressed in cream linen, conveying calm confidence | — |
| faq | supporting-image | Natural Harmony Select mattress corner detail showing zoned steel perimeter, in a warmly lit bedroom setting | — |
| related-products | product-card-rail | Huxberry sleep accessories cross-sell: pillow, mattress protector, and bedding bundle product images | — |